Adidas X Gucci Apparels and Footwear Make Official Appearance at FW22 Fashion Show
While Nike has teamed up with Dior, it's German counterpart Adidas has just announced partnership with Italian fashion house Gucci.
The trend of partnership between sports apparel companies and luxury brand could be hot race soon. Adidas has quickly wrapped up another partnership with Gucci after recently released sneakers with Prada, another Italian fashion house.
At the Gucci SS20 Exquisite Fashion show by Alessandro Michele, the Italian company revealed the partnership with Adidas by premiering a few apparels such as blazer and heel. The blazer is in beige and has a Gucci Adidas logo on the right pocket. The logo is a combination of Adidas Originals logo and Gucci wordings. The clothing premiered with pattern consists of Gucci and Adidas logos.
From the Gucci fashion show, most of the crossover apparels and accessories are towards fashion clothing instead of sportswear. There is no sign of Adidas X Gucci Superstar or other sneakers yet but we cant rule out.
In recent partnership with Prada, Adidas has released the Prada Superstar and Prada Luna Rossa 21 sneakers. The Superstar was released with a USD500 price tag, but since has increased about USD50 to USD100 on resell.
For Gucci, it's most recent partnership with a sportswear company was The North Face. The clothing collections of TNF X Gucci were consists of Tee, Hoodie, Leggings and etc. A piece of Tee was released for USD650 retail price, but it has increased to average USD750 on resell website.